This is a story about Mena Loheni and her four
daughters - Agnes, Jackie, Gina & Charlene. With all the triumphs and
numerous challenges of their journey together, MENA is the enterprise which
allows them to be inspired, creative and more importantly, to stay together.
Established in Samoa in 2002 MENA dramatically
altered the fashion landscape in Samoa where they are a household name. In
2006, the label expanded to NZ to assist with their expansion. Today MENA has
forged ahead with growth selling their pacific inspired range throughout the
MENA has a strong focus on the family's Samoan
heritage - their collections reflect pride in their heritage and also celebrate
the rich, colourful and warm Pacific Island communities. Also known as
the 'Cradle of Polynesia', Samoa provides an abundance of inspiration for their
collections. The four sisters each have their own individual styles that they
bring to their collections, but something that they all agree on is that
fashion should be 'adventurous, fun and feminine'.
Their vision is to take their slice of paradise to
the rest of the world.
The MENA Look
The collections are inspired by the natural beauty
of Polynesia. The use of vibrant colours and bold organic prints are balanced
by classic, flattering styles for work, day or evening. Maxi dresses utilize
floaty chiffon and soft knits to celebrate the curves and shapes of a woman's
body. Cocktail & party dresses are a flutter of frills, exotic shapes and
bold colours not forgetting transeasonal pieces for that special winter
rendezvous. Daring separates make for a refreshing addition to corporate
Each piece from MENA embodies the soul of
Polynesia, alluding to the exotic treasures of the South Pacific. One point of
difference is MENA's prints - exclusively designed so you won't see them
anywhere else. Elegant, sophisticated pieces combined with a sun drenched and
sunset palette creates a refreshing statement that says MENA.
The MENA woman
is confident in life, family focused, fun-loving and ultra feminine.